Purpose
The purpose of the Public Relations and Marketing Award, established in 2010, is to recognize a library which has demonstrated remarkable achievement in the promotion of its services. The award may be given for a particular public relations campaign, a series of promotional pieces, an innovative Internet presence, or other activities that serve the purpose of promoting library usage in the community.
Criteria
- The nominated institution’s activity (or activities) must not have been previously recognized by the KPLA for an award.
- The nomination should include measurable and comparable data to show the impact of the campaign on library awareness or usage.
- The nomination can be made for a single activity or a compilation of activities that have led to a positive change in the overall measurable public perception of the library.
Rules
- Nominations may be made by any KPLA member.
- Nominations should be concise, responding to the criteria above. Submit no more than two pages of narrative, with the minimum of supporting material necessary including data, promotional materials, printouts, etc.
- The information and the quality of the application shall be the sole basis of selection. Any application not meeting the criteria above will be disqualified.
- Selection will be made by the KPLA Public Relations Committee and forwarded to the KPLA Awards Committee.
- The KPLA Public Relations may choose to make no award in any given year if the quality of the nominations is not determined to be satisfactory.
Award Winners
- 2015 – Heather Plunkett (Woodford CPL)
- 2014 – Becky Kempf (Boone CPL)
- 2013 – Warren County Public Library
- 2012 – Amy Morgeson (Marion CPL) and Gina Holt (Kenton CPL)
- 2011 – Robin Klaene (Kenton CPL)